And the Winner is Retention!

If your startup days are behind you and your business is established, chances are that growing your business will be cheaper and faster if you retain and sell to your existing client base. This is not to suggest that you need to abandon acquisition efforts completely, but you need to shift the focus to your existing clients.

We get caught up in the Chase Cycle chasing after leads then business and then sales. When faced with a chase cycle we are fighting for it. But what happens in a fight? Either your opponent puts up his dukes and we start the negotiation hoping we both win with a tie or they run away…..

The next two cycles are where you want to be.
#1 Referral Cycle: Build trust, value and decrease tension. This attracts customers.
#2 Generosity Cycle: Be proactive share information and generosity to your customers start to finish.

Dealer Service Academy will train your service team the later two cycles. With a service Process in place your team will build trust, by sharing important information with your customers and being proactive on the service drive and phones.
This in turn creates higher profits, customer retention and building a referral based business.

Feeling informed

Feeling informed

Contact Dealer Service Academy today at 855-372-9255.
Schedule the best training today. Dates still available in October & November.
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Why Us?

Dealer Service Academy’s distinct differentiators is the ability to offer leading service expertise, to deliver it via top-notch, interactive implementation and to make the connection between information and action. Interactivity is our hallmark.
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