Categorized | Dealer Service Academy

How can Automotive Service Training Assist you?

When an advisor undertakes automotive service training the probability is high that most people in need of auto services within that locality will be visiting that dealer more than any other. This is simply because customers appreciate the services of one who knows their job well and is also a mater of the art. The automotive service personnel after the training will be able to simplify the understanding of certain things to the customer.

Word of mouth marketing still works and as a matter of fact, it is free of charge. A person who receives good service from a great service advisor will certainly refer a friend or family member to that same place. Who does not love free advertising for their business? It would be great to achieve growth and customer increase by hiring a properly trained service advisor or pay for automotive service training for your staff.

A service advisor is only considered as one who takes orders and that’s it. Considering this division of labor, a considerable number of sales might be lost in the process. However, if a properly trained automotive service advisor is hired, they will be able to notice that they double as sale persons in their position as they are able to convince potential-customers to becoming stable buyers. This step inevitable increases profits and earnings in a dealership, which no doubt is good for the business.

There are certainly situations where automotive service training helps the advisor to easily explain certain complex situations to walk in customers. This can even make them buy another item which they never intended to purchase in the first place. A good advisor will certainly be appreciated by the customers as the feel cared for and their troubles resolved in the most cordial of manners.

State of the art automotive service training will permit the trained agent to help customers easily thereby giving a positive reputation to the business. This again boils down to having free publicity for your business which can only do you good. But in order for your advisors to be good with the job they do, they need to acquire training that builds them on how to handle customers.

There are three types of customers that an automotive services advisor would need to learn how to deal with: The first is the client who is in need of service. These are customers that could be easily convinced to purchase extra service. However, the advisor needs to be well trained to know how to catch those extra sales.

The next group of customers is those who simply call to get information about services and price rates. This is the group that will make manifest the results of the automotive service training received by the advisor. When the advisor puts training and knowledge together they are able to convince this group of customers that your place is the right place to buy from.

The third group consists of walk-in-customers who simply want to know if the have a problem they can easily fix. The service advisor will be able to point out to them why they need professional automotive services. Hence, it is important to get personnel that have acquired proper automotive service training.

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Dealer Service Academy’s distinct differentiators is the ability to offer leading service expertise, to deliver it via top-notch, interactive implementation and to make the connection between information and action. Interactivity is our hallmark.
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