Categorized | Press Release

Impress Your Valentine With These Cool Date Night Features From Ford

DEARBORN, Mich., Feb. 11, 2011 /PRNewswire/ — Just about everyone remembers the car they rode in on their first date. Was it a convertible with a great sound system, or a boat on wheels with lots of space? Whatever it was, both men and women agree that cars can make or break that first and often memorable impression. “A person’s car is most definitely an extension of themselves,” said Ellen Fein, dating expert and best-selling co-author of The Rules. “You often get one chance to make a right impression, and your car is one of the first personal things your date sees about you.”

As Valentine’s Day approaches, the all-important role that cars play in modern romance can’t be overlooked. And it’s not just the make and model of a car that matter. The features inside your ride can have a considerable impact on the setting and mood.

Cramping My Style
Take interior space, for example. Cramped, tight spaces can really put a damper on a comfortable “car date.” But you don’t have to have a big car to get some elbow room.

The all-new Focus from Ford brings small car interior space to a new level, rivaling larger vehicles. It offers more shoulder room than an Audi A4 and more front headroom than a Toyota Camry. In the spacious second row, the new Focus provides more hip room than the Audi or Toyota.

Sweet sounds
There’s nothing like good tunes to spice things up. Music is essential on a date. Wouldn’t it be even better if you could simply ask your car to select the song your date wants to hear from your custom playlist on an iPod or MP3 player?

Ford’s next-generation voice control can interpret a single voice command, such “USB, play artist, Lifehouse” to change a song if the mood calls for something soft and slow. Connectivity for portable devices and media players, are available through two USB ports, three RCA jacks (video, right and left audio) and SD card reader.
The setting gets even better when the songs are played on a premium Sony® 10-speaker audio system with subwoofer found on most Ford models.
Careful component matching and tuning for the vehicle has ensured that the premium sound system delivers outstanding sound quality. System performance is enhanced by the center speaker, which provides highly authentic staging, while the subwoofer ensures that bass sounds have a full, rich quality.

Mood Lighting
Almost as important as mood music is mood lighting.

Ford’s advanced ambient lighting system uses LED technology to provide precise pools of illumination in the foot wells, cup holders, door handle releases and map pockets. The driver can choose between seven different accent colors and set the brightness level to suit his or her mood.

A search mode can also be activated, switching the lighting to a bright white color, helping occupants to find misplaced objects within the car.

The right kind of lighting, such as Ford’s new LED Crystal Blue interior lighting, ensures consistent levels of color and brightness are delivered in the right places and at the right times to set the right mood.

Roof with a view
If gazing at the stars is your idea of a romantic car date, you can while staying warm, dry and bug free while viewing from the inside of your car. Several of Ford’s crossover and sports utility models can be equipped with the panoramic Vista Roof. The large glass moon roof provides a grand view of the sky.

The roof features a large glass panel. The oversized front panel provides open-air touring. Close the forward roof and the enormous skylights allow natural light to flood the cabin while protecting it, and you, from the elements. Or sky-gazing on a hot, sunny day? Twin power-operated cloth shades can be closed simultaneously to block nearly 100 percent of ultra-violet rays.

Chillin’
Need to keep beverages chilled? Ford’s Flex cross-over vehicle boasts a class-exclusive refrigerated console that is mounted between the second-row captain’s chairs. The available refrigerator can cool up to seven 12-ounce cans, four half-liter bottles or two 20-ounce bottles from room temperature to 41 degrees in a little more than two-and-a-half hours – 40 percent faster than a standard home refrigerator.

Intimate Interiors
Attention to detail, including the look, touch, feel and operation of all controls, features and surfaces also help define the setting. Materials that feel luxurious to the touch, comfortable seats and a welcoming interior contribute to the appeal and allure of any interior space, including a car.

For example, Ford uses authentic chrome plating on the interior trim parts, such as door handle release, rather than painted coatings to improve the look and feel of its car interiors. Optimizing the softness and feel of key customer touch points, such as the steering wheel, door armrests and center console, also provides an overall feeling of comfort and style.

Peace and Tranquillity
An ideal date night is one without distractions or disruptions from noise generated by the external environment, such as traffic noise, pedestrian chatter, and other business taking place outside of the car.
Soundproofing cars to shut out distracting outside noises offers both privacy and tranquillity inside.

Windshields with a special acoustic layer and thicker side and rear glass on Ford cars and trucks significantly reduce high-frequency noises. Sound-absorbing carpets and self-expanding foams also help absorb sound, as well as help maintain a more consistent sound level distribution inside the vehicle.

So while your Ford car can help set a mood, it can’t guarantee a second date.

About Ford Motor Company
Ford Motor Company (NYSE: F), a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 164,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.ford.com.

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